World-Class Design
for SaaS, AI, Web3 & Tech Startups

For over 25 years, tech founders have trusted Crucial.Design® to turn visionary ideas into globally recognised and admired brands.

We are based in London, UK and specialise in Product Design, Web Design, Branding,
delivering impactful projects within your timelines.

hey@crucial.design

Start Today!

Start Today!

Our clients have raised over $1B+ combined
and featured in leading publications

MultiOn.ai

AI agents that act on your behalf

Leading AI Agent featured in Forbes, VentureBeat and more. Recently secured $20 million funding at a $100 million valuation.

Echo

NHS prescriptions without the hassle

Featured at the Apple App Store, BBC, Wired, The Times, TechCrunch and much more. Acquired by Lloyds Pharmacy.

As a creative strategic partner, I helped Echo evolve from an idea into a profitable product, which was subsequently acquired by the largest pharmacy in the UK.

Source

Cooin App

Buy, Sell, Trade Crypto

[Collaboration with Adobe]

"At the heart of all Oykun's creations is a commitment to building digital products that prioritize simplicity and beauty."

Source

Friday Pulse

Measure and improve team happiness
with real-time data

DesignerMindset

Community for
Designers

As a founding designer, I helped Plentific grow from the idea of two founders to a company with 225 employees and nearly $20 million in revenue.

Source

More work from Crucial.Design
including experiments

As the sole founding designer, I played a key role in bringing Soldo from an initial concept with two founders to a successful market launch. Today, the company is valued between $360 and $540 million.

Source

Design services have changed, not for the better!

Most agencies turned in to soulless assembly lines with no calls, no collaboration, no human touch. A delivery machines with low quality and care.

We have to acknowledge that great design demands collaboration, consideration, care, and a human touch.

At Crucial.Design, we bring over 25 years of experience, and place care at everything we do. Whether you need product design, web design, or branding, we’re here to collaborate with you on a truly human level.

No recruiters, no interviews, no employment documents! We provide world-class design solutions right away.

We can start TODAY!
Just select the package that fits your needs or fill out the quote form for a customised solution.

I'm looking forward to meet you and take your amazing product into the hands of millions of people.

@Oykun

Simple pricing for world-class design
to start delivering value TODAY!

Long Term
Design Partnership

3+ months projects
Covering Web, iOS, Product, Brand and more
Updates on Tuesdays and Fridays

$4,950
month

Start

Start

Short Term
Design Partnership

1 to 3 months projects
Covering Web, iOS, Product, Brand and more
Updates every 2 days
Double the focus, Double the speed

$7,950
month

Start

Start

Don't want monthly?
Need a one-off project?
Use the form below or email, WhatsApp me.

Book a Discovery Call

Book a Discovery Call

hey@crucial.design